APLICAÇÃO DO CONCEITO DE E-COMMERCE EM UMA REDE DE RELACIONAMENTO COMERCIAL NA ÁREA DE MECÂNICA AUTOMOTIVA

Abstract

The efficient management of a company is related to its success, no matter which area of activity it is in. The involvement of companies in computer management and information exchange environments has become a topic of fundamental importance for their permanence in the market, especially small companies. This study therefore focuses on the implementation and evaluation of a business relationship network among companies in the automotive mechanics sector, enabling the execution of purchases in which the acquisition of inputs and outputs can be shared. Based on the application of Artificial Intelligence techniques, which help resolve problems related to e-commerce, a prototype of a business relationship network was developed, named the Network Alliance of Automobile Mechanics (RAMA, in Portuguese), taking into consideration the creation of an IS (Information System) model that uses e-commerce to promote the merger and acquisition of products by a group of companies, through the application of CBR (Case Based Reasoning) concepts to assist the purchasing module